526 Zumba is trying to cash in on a new kind of fitness

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Zumba isn’t just about dancing anymore.

The famous exercise brand has ventured into new territory with a new program called Strong by Zumba.

Strong by Zumba is a high intensity interval class – think burpees, pushups, and other high-impact moves – that’s synced to specific music. After all, Zumba is all about the music.

CEO Alberto Perlman told Business Insider that “70% of the Zumba class is music, and it’s been scientifically proven that the number one motivator in fitness is not a fitness tracker … music is the number one motivator.”

I – Word Understanding
Zumba – an aerobic fitness program featuring movements inspired by various styles of Latin American dance and performed primarily to Latin American dance music.


II – Have Your Say

Here are the benefits of dancing Zumba
a. It makes you feel happy
b. It can makes you feel relax
c. Zumba can help you to lose weight
d. It can makes your body flexible

526 Zumba is trying to cash in on a new kind of fitness